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Southern Alberta Outdoors Show (SAOS) 2025: Your Gateway to Outdoor Adventures
📍 Location: Agri-Food Hub and Trade Centre, Lethbridge, Alberta
📅 Dates: April 10–12, 2025
The Southern Alberta Outdoors Show (SAOS) is the ultimate annual event for outdoor enthusiasts, bringing together hunters, anglers, campers, boaters, off-road adventurers, and wildlife observers in one comprehensive trade fair.
Event Highlights
Exhibits: Explore a wide range of outdoor equipment, including:
Advanced hunting rifles and accessories.
Freshwater and saltwater fishing rods and gear.
High-tech camping equipment and outdoor apparel.
Versatile boats and off-road vehicles.
Photography tools, navigation devices, GPS systems, and survival gear.
Interactive Features:
Live demonstrations to improve your outdoor skills.
Educational seminars and hands-on workshops led by industry experts.
Networking opportunities with manufacturers, dealers, and professionals from across Canada.
Competitions & Awards: Celebrate outstanding achievements in various outdoor disciplines.
Why Attend?
Tailored for Enthusiasts: Whether you’re a hunter, angler, camper, or wildlife observer, there’s something for everyone.
Discover Innovations: Be the first to see cutting-edge products and solutions for your outdoor adventures.
Learn & Connect: Gain insights through workshops and meet like-minded outdoor lovers and experts.
Support Local: Celebrate Alberta’s rich natural resources, culture, and economy.
Event Details
Dates:
Thursday, April 10, 2025
Friday, April 11, 2025
Saturday, April 12, 2025
Venue: Agri-Food Hub and Trade Centre, centrally located and easily accessible in Lethbridge.
Website: www.saoutdoorshow.ca
Whether you're an avid outdoorsman or just starting your journey into outdoor activities, the Southern Alberta Outdoors Show offers an unforgettable experience with its perfect blend of innovation, education, and Alberta’s unique outdoor culture.
#SAOS2025 Hashtags
#SouthernAlbertaOutdoorsShow #OutdoorAdventures #CampingGear #FishingLife #OffRoadAdventures #WildlifeObservation #HuntingGear #AlbertaEvents2025 #ExploreOutdoors #OutdoorLovers
Eva Shockey — female hunter, blogger, and opinion leader in the world of ethical hunting
Eva Shockey Brent is one of the most influential women in the hunting world. She became the first woman in 30 years to appear on the cover of the legendary Field & Stream magazine (before her, only Queen Elizabeth II had been honored with this distinction).
A Canadian by birth, Eva accompanied her father, TV presenter and professional hunter Jim Shockey, on expeditions around the world from a young age. She later joined him as co-host of the popular hunting TV show Jim Shockey's Hunting Adventures.
Outdoor lifestyle and a woman's perspective on hunting
The content Eva creates is an inspiring combination of wildlife, family values, and personal philosophy. She shares her hunting trips, everyday life on the farm, game recipes, and stories about life with her husband and two children.
Her blog is not just about hunting. It is about a lifestyle that values self-sufficiency, respect for nature, and the beauty of everyday outdoor life.
Ethical hunting and the field-to-table philosophy
Eva Shockey promotes the concept of ethical hunting — a responsible and conscious approach to hunting. In her articles, hunting is not reduced to trophies. It is a deep connection with nature, respect for the animal world, and sustainable consumption practices.
She popularizes field-to-table cooking, preparing dishes from her own catch. Her recipes feature venison, duck, and turkey — all hunted with precision and honor.
Women in hunting: a new reality
Eva has become a symbol of change in the world of hunting, traditionally considered a male domain. She breaks stereotypes, proving that a female hunter is a force of strength, precision, knowledge, and confidence.
Thousands of girls are inspired by her example and are starting their journey in hunting — with a bow, crossbow, or rifle.
Personal brand, blog, and entrepreneurship
Eva is the author of the inspiring book Taking Aim, founder of the Eva & Co brand, and participant in national campaigns for giants such as Cabela's, Under Armour, and Bowtech.
Her projects combine hunting, fashion, and outdoor lifestyle into a single direction capable of competing with the big content industry.
Why Eva Shockey is more than just a blogger
Eva Shockey Brent is an opinion leader in the fields of hunting, sustainable living, and female influence in traditionally male-dominated industries.
Her story is a journey in which hunting becomes part of culture, women become leaders, and nature becomes an ever-present teacher.
photo from instagram (562k followers): @evashockey
Hunting Retriever Event: Luther Marsh, Ontario
Discover the thrill of the Hunting Retriever Event at Luther Marsh Hunting Retriever Club in Caistor Center, Ontario, Canada. Witness skilled retrievers demonstrate their prowess in retrieving game, navigating challenging terrains, and obeying commands.
This event showcases the bond between handler and dog, emphasizing training, teamwork, and responsible hunting practices. Whether you're a seasoned hunter or a curious spectator, you'll be captivated by the dogs' athleticism and unwavering dedication.
Located in the heart of Caistor Center, the Luther Marsh Hunting Retriever Club provides a scenic backdrop for this exciting event. Come experience the tradition and camaraderie of hunting retriever sports.
Contact
Chairperson
Sue Kostal
519.993.8277
Event Secretary
Erica Wilson
289.404.7297
